Discount category
SaaS
Business software with veteran or nonprofit tiers (CRM, project management, design).
36 verified discounts in this category.
HubSpot
HubSpot for Startups
Startups partnered with an approved venture capital firm, incubator, or accelerator (including IVMF Military Founders Lab, PenFed VEP, and others). Companies under $10M in funding.
Direct with vendor
Best for: Sales-driven or marketing-driven startups that would otherwise use Salesforce or ActiveCampaign. Best value when you would otherwise pay HubSpot Professional ($800+/month).
Not worth it if: You do not have accelerator affiliation. Discount is not open to general veteran founders without an accelerator sponsor.
Notion
Notion for Nonprofits
Registered 501(c)(3) organizations. Requires GuideStar/Candid verification.
501(c)(3) Nonprofit Status
Best for: Mission Continuer path founders running a 501(c)(3). Notion is one of the best team wikis on the market.
Not worth it if: You are for-profit or pre-501(c)(3). Not open to LLCs or C-corps.
Google Workspace for Nonprofits
Registered 501(c)(3) or equivalent. Requires TechSoup verification for most nonprofits.
501(c)(3) Nonprofit Status
Best for: Mission Continuer path founders. The Google Ads Grant alone can drive 100-500 monthly visitors to your nonprofit if you optimize campaigns.
Not worth it if: You are for-profit.
Slack (Salesforce)
Slack for Nonprofits
Registered 501(c)(3). Requires TechSoup or Percent verification.
501(c)(3) Nonprofit Status
Best for: Nonprofits with a distributed team using Slack for coordination.
Not worth it if: You are a one-person shop. Slack free tier is fine at that scale.
Adobe
Adobe Creative Cloud for Nonprofits
Registered 501(c)(3). Requires TechSoup verification.
501(c)(3) Nonprofit Status
Best for: Nonprofits that need Photoshop, Illustrator, Premiere Pro for actual creative work.
Not worth it if: You can get by with Canva or free tools. Adobe subscription only makes sense with actual usage.
Zapier
Zapier for Startups + Nonprofits
Startups affiliated with approved accelerators (some vet accelerators qualify). Separate nonprofit tier for verified 501(c)(3).
Direct with vendor
Best for: Any founder connecting multiple SaaS tools without engineering. Highest-leverage productivity tool for solo and small-team founders.
Not worth it if: You have engineering capacity to build direct integrations. Or you only need one or two automations (IFTTT or Apple Shortcuts may suffice).
Airtable
Airtable for Nonprofits
Registered 501(c)(3) organizations.
501(c)(3) Nonprofit Status
Best for: Nonprofits with complex data workflows: grant tracking, program participants, donor CRM lite, event management.
Not worth it if: You are a small team that lives fine in spreadsheets or Notion. Airtable is powerful but adds complexity.
Asana
Asana for Nonprofits
Registered 501(c)(3) organizations. Under $5M revenue for standard discount.
501(c)(3) Nonprofit Status
Best for: Nonprofits with 5+ people managing multi-step projects (grant application workflows, event planning, program delivery).
Not worth it if: You are 1-2 people. Notion, Trello, or a spreadsheet handles this.
monday.com
monday.com Nonprofit Program
Registered 501(c)(3) organizations.
501(c)(3) Nonprofit Status
Best for: Nonprofits that want a highly visual project management view. Strong for teams that prefer kanban over lists.
Not worth it if: You already have a project management workflow that works.
Figma
Figma for Startups + Nonprofits
Startups partnered with approved accelerators OR verified 501(c)(3) organizations.
Direct with vendor
Best for: Any founder doing product design, brand design, or presentation design. Industry standard for digital design work.
Not worth it if: You use Canva or Adobe and are happy. Figma has a learning curve.
Cursor
Cursor for Startups
Early-stage startup teams.
Direct with vendor
Best for: Startup path engineering teams. Cursor is the leading AI code editor.
Not worth it if: You are not writing code. Or your team is committed to Windsurf, Zed, or IDE alternatives.
Sentry
Sentry for Startups
Early-stage startups.
Direct with vendor
Best for: Any startup running production software. Sentry catches errors before customers do.
Not worth it if: You are pre-production or single-user.
Datadog
Datadog for Startups
Early-stage startups. Accelerator affiliation improves tier access.
Direct with vendor
Best for: Startups with production infrastructure needing full-stack observability.
Not worth it if: You are pre-launch. Grafana or the free tier fits fine.
Grafana Labs
Grafana Labs Startup Program
Early-stage startups.
Direct with vendor
Best for: Startups wanting open-source-friendly observability with strong Kubernetes and infra monitoring.
Not worth it if: Datadog credits work for you.
PostHog
PostHog for Startups
Early-stage startups.
Direct with vendor
Best for: Startups wanting product analytics + session replay + feature flags in one tool. Open-source-friendly.
Not worth it if: You have Amplitude or Mixpanel already dialed in.
Amplitude
Amplitude for Startups
Early-stage startups (typically pre-Series B). Application-based.
Direct with vendor
Best for: Product-led startup path founders needing deep behavioral analytics.
Not worth it if: You are pre-product-market-fit or on PostHog/Mixpanel already.
Mixpanel
Mixpanel for Startups
Early-stage startups.
Direct with vendor
Best for: Startups needing event-based product analytics.
Not worth it if: You use Amplitude or PostHog.
Vanta
Vanta for Startups
Early-stage startups needing security compliance.
Direct with vendor
Best for: B2B SaaS startups where SOC 2 is table stakes for enterprise sales. Vet founders in federal contracting adjacent SaaS have big use case.
Not worth it if: You are B2C and do not need compliance certifications.
Auth0 (Okta)
Auth0 for Startups
Early-stage startups. Application-based.
Direct with vendor
Best for: Startups needing enterprise-grade auth with SAML/SSO support. Big value for B2B SaaS.
Not worth it if: You use Clerk, Supabase Auth, or roll your own.
Clerk
Clerk for Startups
Early-stage startups.
Direct with vendor
Best for: Modern JS-framework startups (Next.js, React) wanting drop-in auth with great UX.
Not worth it if: You need enterprise SSO/SAML today. Auth0 fits better.
WorkOS
WorkOS for Startups
Startups needing enterprise auth to close B2B deals.
Direct with vendor
Best for: B2B startups where SSO is required for enterprise sales.
Not worth it if: You are B2C.
Linear
Linear for Startups
Early-stage startup teams.
Direct with vendor
Best for: Startup path engineering teams. Linear is the best modern issue tracker.
Not worth it if: You are on Jira and cannot migrate. Or you are a solo founder.
JetBrains
JetBrains for Startups
Startups under 5 years old with fewer than 25 employees.
Direct with vendor
Best for: Engineering teams standardizing on JetBrains IDEs (IntelliJ, WebStorm, PyCharm, etc.).
Not worth it if: Your team is on VS Code or Cursor.
Retool
Retool for Startups
Early-stage startups.
Direct with vendor
Best for: Startups building admin dashboards, ops tools, or customer-facing internal panels without engineering effort.
Not worth it if: You do not need internal tools.
Warp
Warp for Startups
Startup engineering teams.
Direct with vendor
Best for: Engineering teams using modern AI-augmented terminal workflows.
Not worth it if: You are happy with iTerm2 or the default terminal.
Whimsical
Whimsical for Startups
Early-stage startups.
Direct with vendor
Best for: Startups doing lots of diagramming, whiteboarding, or system design work.
Not worth it if: You use Miro, Excalidraw, or FigJam already.
Plaid
Plaid for Startups
Fintech startups.
Direct with vendor
Best for: Fintech startups building on bank connections (account linking, payments, identity verification).
Not worth it if: You are not fintech.
Typeform
Typeform for Startups
Early-stage startups.
Direct with vendor
Best for: Startups needing polished forms for customer research, applications, or surveys.
Not worth it if: Google Forms works for you.
Framer
Framer for Startups
Early-stage startups.
Direct with vendor
Best for: Startups wanting a beautiful marketing site without a developer. Framer is Webflow's design-first competitor.
Not worth it if: You want a CMS-heavy site or complex e-commerce. Webflow or Shopify fit better.
Webflow
Webflow for Startups
Early-stage startups.
Direct with vendor
Best for: Startups wanting a CMS-backed marketing site with strong design flexibility.
Not worth it if: Framer is simpler for pure marketing sites.
Mux
Mux for Startups
Early-stage startups building with video.
Direct with vendor
Best for: Startups adding video to their product (upload, transcoding, playback, live streaming).
Not worth it if: You do not have video features.
Cloudinary
Cloudinary for Startups
Early-stage startups.
Direct with vendor
Best for: Startups with heavy image processing (transforms, optimization, delivery). Common in e-commerce and marketplaces.
Not worth it if: You have minimal images or use imgix/next/image.
NIQ (NielsenIQ)
NIQ Sales Data (via Startup CPG)
CPG brands with retail distribution. Requires Startup CPG community membership (free).
Direct with vendor
Best for: CPG founders with any retail distribution (Whole Foods, Sprouts, Kroger, Target) who need affordable market data to benchmark competitors and pitch retailers/investors. NIQ is the only source for Whole Foods sales data.
Not worth it if: You are pre-retail or DTC-only. NIQ measures scanner data at retail, not e-commerce sales.
Cin7
Cin7 Inventory Management (via Startup CPG)
CPG or e-commerce brands with physical inventory. Requires Startup CPG membership.
Direct with vendor
Best for: Small Business path founders with physical products across multiple channels (Shopify, Amazon, wholesale). Ranked #1 inventory management by Forbes and US News. 700+ integrations.
Not worth it if: You have simple inventory (single SKU, single channel). QuickBooks or Shopify's built-in inventory is fine.
Wherefour
Wherefour CPG ERP (via Startup CPG)
CPG brands with production, inventory, and traceability needs. Requires Startup CPG membership.
Direct with vendor
Best for: CPG brands with food safety traceability requirements (FDA, USDA), multiple raw materials, and production runs. Especially food & beverage.
Not worth it if: You are not in food/beverage or don't need FSMA compliance features.
Circana
Circana Liquid Data Go Reports (via Startup CPG)
CPG brands needing retail category data. Requires Startup CPG membership.
Direct with vendor
Best for: CPG founders prepping investor decks or retailer pitches who need category overview + 5-year historical data + retailer-specific benchmarking.
Not worth it if: NIQ subscription is a better long-term value if you'll use market data monthly.
Monday Deadlines
New discounts, expiring cloud credits, and program windows every Monday at 6am ET. Free.