LaunchVets
Small BusinessFarming & RanchingNetworkNon-dilutive

Homegrown By Heroes (HBH)

Farmer Veteran Coalition (national administrator)

BLUF: Bottom Line Up Front
· Five-second scan
Total time commitment
5-10 hours (application + renewal)
Admittance criteria
Application + Eligibility-Based
Funding type
In-KindNon-dilutive
Delivery mode
Virtual
Academic backing
Light
Best for
Small Business

Eligibility

Veterans who produce, grow, or manufacture farm and food products. FVC membership required. Must own or majority-own the farm/food business.

Award

Official farmer veteran branding label to use on products, marketing materials, and packaging. Access to HBH Store for direct-to-consumer sales.

Deadlines

Rolling · Rolling

Editor's take

Official farmer veteran branding program of America. Recognized in retail and farmers markets nationwide. Similar to SDVOSB certification but for the food/farm product side rather than federal contracting.

Vet reviews of this program

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What we ask reviewers
  • Time spent: hours in-person, hours virtual, duration in weeks, required attendance.
  • Actual benefit: cash grants received, follow-on capital raised, cost coverage, equity taken.
  • Selectivity: cohort size, acceptance rate, percent veteran or military.
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